Job Title: Marketing & Business Development Executive
Reports to: Marketing & Communications Director
Hours and Location: Full Time Monday to Friday. 9.00am to 5.30pm. Home based with travel to central London as required,
Salary: £18,000 - £24,000 p.a dependent on experience.
Overview
If you are looking for a marketing and fundraising role where you can use your expertise to help to create significant positive changes in the world then this could be the role for you.
Ethical Goods is a consultancy with social purpose at its heart. We offer a range of services to help organisations develop innovative ideas that aim to change the world and we provide the people that can make these exciting initiatives happen. We help to find the funding and innovation for charities, social or planet focused enterprises. We also help organisations to get ready for philanthropic or commercial investment by investing our own team and funds to create world changing opportunities for people, planet and profit.
An example of one of our past innovations is VaccinAid in which we aimed to ‘Give the World a Shot’ by building a campaign around the concept of "vaccine gratitude" during the pandemic. We took our idea to one of our clients Crowdfunder and to a number of iNGOs as a potential partner. The world's largest vaccine delivery organisation, UNICEF jumped at the chance to be involved. This idea facilitated other partnerships including match funding from the Gates Foundation and growth from UNICEF UK to other parts of the UNICEF family. The creative agency Mother helped deliver an integrated creative campaign ensuring the appeal was visible in vaccine clinics across the UK, resulting in raising well over £10m. So if you like the idea of helping to create change on this scale, read on…
The Marketing and Fundraising Executive role will support across a wide variety of projects and activities. A fundamental part of the role will be to help with the marketing and communications of Ethical Goods, to generate awareness of our work and attract new business. The other part of the role will be working with our diverse client base on their own marketing, fundraising and partnerships activity.
This is an exciting first or second role for a person with some experience in marketing, communications, fundraising and / or account management, in either a voluntary or employee capacity. We are a small but dynamic team so you will be expected to get stuck in from day one, but you will also be given the opportunity to learn and develop your professional and personal skills, as well as be exposed to the huge network of remarkable people that we work with.
As the role is predominantly homebased you will need to be self-motivated and comfortable with conferencing technology such as Google Meet and Zoom for taking part in daily video meetings.
Travel to our shared workspace in London on a weekly basis is encouraged.
We enable businesses to thrive responsibly, communicate clearly, & grow their positive impact.
Our innovative & expert
services for Business include:
•Strategic Planning and Implementation
•ESG Planning and Measurement
•Ethical Accreditation & Measurement
•Strategic Charity Partnerships
•Customer Profiling
•Bespoke Data Research and Bot Development
•Data-Driven Solutions for Growth and Strategic Insights
•Embedded Operational Support & Advice
•Purpose-Driven Business Financial Model
•Executive Coaching for Individuals and Groups
•Team Development Workshops and Wellbeing Advisory
•Impact and purpose-driven recruitment
•Fundraising Strategy Development (for social enterprises and B Corps)
•Investor & Impact Investment Readiness Preparation
Customers, suppliers, shareholders and employees are increasingly recognising that they only want to work with businesses that have social purpose and an understanding of climate impact at the heart of their organisation.
We can help you develop your identity to align with your mission, implement impactful cause marketing campaigns and measure social responsibility and sustainability efforts.
We also help clients take that final leap to become BCorps or Planetmark accredited, illustrating their commitment to making a positive impact in the world.
Business Services
We understand the growing demand for businesses to be socially responsible and environmentally conscious, while also achieving commercial success.
We help you integrate purpose into your business strategy and operations, creating a positive impact while driving sustainable growth.
Purpose-Driven Strategy & Growth
Aligning your business goals with your social and environmental purpose, creating a compelling brand story, and attracting conscious consumers.
Investment & Capital Raising Support
Helping you access impact investment to fuel your growth and create positive change.
Data-Driven Insights & Optimisation
Understanding your customers, refining your marketing strategies, and making informed decisions to drive growth and efficiency.
ESG, Measurement & Accreditation
Managing and communicating your environmental, social, and governance performance to meet stakeholder expectations and attract investment.
Organisational Development & Leadership
Cultivating a purpose-driven culture, developing strong leadership, and attracting and retaining top talent aligned with your values.
Stakeholder Engagement & Impact
Building trust with your customers, employees, and communities, and demonstrating your commitment to positive change.
Redbox sustainability transformation
We helped deliver a new vision for Redbox to make them the leading brand in Office Supplies through an ethical brand purpose.
This increased sales dramatically as they started to appeal to the more sustainability focused customer and win increasing number of tenders through their strong ESG profile.
Migrate Art
theory of change
Founded in 2016, Migrate Art CIC began their mission to unite the art world and help displaced people around the world to rebuild their lives, piece by piece. They collaborate with artists, creating unusual materials, and donate the funds raised through the art sold to charities fighting the global migrant crisis.
We are delighted to have worked in partnership with Relativ Impact to create a Theory of Change model for this forward-thinking organisation.
Customer Profiles
The Alpha Wolfe mission is to help every dog live their very best life through the use of an advanced epigenetic hair follicle and saliva mapping service and a range of unique supplements.
Ethical Good ran a series of workshops with the team to create 3 core customer profiles for the brand to target in their marketing. We delivered an action based report full of data-led insights and marketing recommendations ready to implement.
Supporting Visionary Ideas
Fika is a revolutionary catering company that has been set up with sustainability and social responsibility at the heart. We helped them apply for their B-Corp status.
We also helped Fika secure an investment to support their expansion, this allowed them to open their own 'Dark Kitchen' and continue to taking on new clients around London.