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Job Title: Marketing & Business Development Executive

Reports to: Marketing & Communications Director

Hours and Location: Full Time Monday to Friday. 9.00am to 5.30pm. Home based with travel to central London as required,

Salary: £18,000 - £24,000 p.a dependent on experience.

Overview

If you are looking for a marketing and fundraising role where you can use your expertise to help to create significant positive changes in the world then this could be the role for you.

Ethical Goods is a consultancy with social purpose at its heart. We offer a range of services to help organisations develop innovative ideas that aim to change the world and we provide the people that can make these exciting initiatives happen. We help to find the funding and innovation for charities, social or planet focused enterprises. We also help organisations to get ready for philanthropic or commercial investment by investing our own team and funds to create world changing opportunities for people, planet and profit.

An example of one of our past innovations is VaccinAid in which we aimed to ‘Give the World a Shot’ by building a campaign around the concept of "vaccine gratitude" during the pandemic. We took our idea to one of our clients Crowdfunder and to a number of iNGOs as a potential partner. The world's largest vaccine delivery organisation, UNICEF jumped at the chance to be involved. This idea facilitated other partnerships including match funding from the Gates Foundation and growth from UNICEF UK to other parts of the UNICEF family. The creative agency Mother helped deliver an integrated creative campaign ensuring the appeal was visible in vaccine clinics across the UK, resulting in raising well over £10m. So if you like the idea of helping to create change on this scale, read on…

The Marketing and Fundraising Executive role will support across a wide variety of projects and activities. A fundamental part of the role will be to help with the marketing and communications of Ethical Goods, to generate awareness of our work and attract new business. The other part of the role will be working with our diverse client base on their own marketing, fundraising and partnerships activity.

This is an exciting first or second role for a person with some experience in marketing, communications, fundraising and / or account management, in either a voluntary or employee capacity. We are a small but dynamic team so you will be expected to get stuck in from day one, but you will also be given the opportunity to learn and develop your professional and personal skills, as well as be exposed to the huge network of remarkable people that we work with.

As the role is predominantly homebased you will need to be self-motivated and comfortable with conferencing technology such as Google Meet and Zoom for taking part in daily video meetings.

Travel to our shared workspace in London on a weekly basis is encouraged.

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Aug 17, 20222 min read

Innovative fundraising approaches for PTAs

Does your child's school fundraising always get carried out in the same old way? If you know a PTA who has plans to raise vital funds in the coming term for school clubs, library books, playground equipment, school breakfasts, art supplies, the next trip or even for a life-saving lollipop person, then we are here to help!

Our partner, Crowdfunder.co.uk, is the home for innovative online fundraising. Crowdfunder gives PTAs the opportunity to go above and beyond the standard donations based fundraising, while keeping the fun and creative elements of usual PTA fundraisers.

PTA Crowdfunder campaign could utilise rewards, be eligible for additional funding or even be in the format of an online prize draw. Plus PTAs can now ask supporters for donations in the form of Nectar card points thanks to our partnership with Nectar Donate which is a whole new fundraising ask!

Rewards:

Say ‘Thank you’ to supporters with rewards. On Crowdfunder you can offer rewards in return for pledges, in addition to simply collecting donations. Rewards are a great way of increasing the amount of money a supporter will pledge, plus they can help to generate excitement around your project. Check out these top reward ideas.

Match funding:

We have a wide range of match funding pots on Crowdfunder. Private donations from corporate partners or high value donor can also be matched to further encourage the crowd to get involved. Search for +Extra funding pots that fit your project criteria here.

Prize draws:

You can set up a prize draw page where supporters can donate in return for a chance of winning your prizes, similar to an online raffle. To have the most appeal, we recommend offering one big ‘money can’t buy’ style prize and several smaller ones too. For prize draw inspiration and to sign up, click here.

To learn more take part in one of the free Crowdfunding interactive sessions taking place in September.

Or, if you are ready to start making your Crowdfunding page now, then sign up.

We look forward to helping you raise vital funds in a more innovative and successful way for your school projects on Crowdfunder this year!

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