Job Title: Marketing & Business Development Executive
Reports to: Marketing & Communications Director
Hours and Location: Full Time Monday to Friday. 9.00am to 5.30pm. Home based with travel to central London as required,
Salary: £18,000 - £24,000 p.a dependent on experience.
Overview
If you are looking for a marketing and fundraising role where you can use your expertise to help to create significant positive changes in the world then this could be the role for you.
Ethical Goods is a consultancy with social purpose at its heart. We offer a range of services to help organisations develop innovative ideas that aim to change the world and we provide the people that can make these exciting initiatives happen. We help to find the funding and innovation for charities, social or planet focused enterprises. We also help organisations to get ready for philanthropic or commercial investment by investing our own team and funds to create world changing opportunities for people, planet and profit.
An example of one of our past innovations is VaccinAid in which we aimed to ‘Give the World a Shot’ by building a campaign around the concept of "vaccine gratitude" during the pandemic. We took our idea to one of our clients Crowdfunder and to a number of iNGOs as a potential partner. The world's largest vaccine delivery organisation, UNICEF jumped at the chance to be involved. This idea facilitated other partnerships including match funding from the Gates Foundation and growth from UNICEF UK to other parts of the UNICEF family. The creative agency Mother helped deliver an integrated creative campaign ensuring the appeal was visible in vaccine clinics across the UK, resulting in raising well over £10m. So if you like the idea of helping to create change on this scale, read on…
The Marketing and Fundraising Executive role will support across a wide variety of projects and activities. A fundamental part of the role will be to help with the marketing and communications of Ethical Goods, to generate awareness of our work and attract new business. The other part of the role will be working with our diverse client base on their own marketing, fundraising and partnerships activity.
This is an exciting first or second role for a person with some experience in marketing, communications, fundraising and / or account management, in either a voluntary or employee capacity. We are a small but dynamic team so you will be expected to get stuck in from day one, but you will also be given the opportunity to learn and develop your professional and personal skills, as well as be exposed to the huge network of remarkable people that we work with.
As the role is predominantly homebased you will need to be self-motivated and comfortable with conferencing technology such as Google Meet and Zoom for taking part in daily video meetings.
Travel to our shared workspace in London on a weekly basis is encouraged.
The aim of The Golf Trust is to make the benefits of golf more accessible to all. They do this by adapting golf to the needs of the disabled community through investing in the use of modern technology. The Golf Trust team are passionate about using golf to empower and inspire individuals to lead healthier lives.
“We can harness the power of golf as a driver of social mobility and change. The impact of our work goes beyond what happens on the golf course; Golf has the power to bring together homes, families and communities.” The Golf Trust.
Our Impact
The Ethical Good team were brought onboard to work with The Golf Trust to outline their purpose and goals in order to prepare them for organisational growth and to ultimately enable them to help more people.
Ethical Good worked with The Golf Trust to create a central Theory of Change strategy (below). This important piece of work outlined the outputs of the organisation and identified and defined future targets and impact goals to work towards, within clear time frames.
By detailing a thoughtful, creative and insightful Theory of Change, The Golf Trust were able to clearly define their organisations priorities and this clarity ultimately led them to have a far greater reach and impact on their beneficiaries.
Theory of Change Model (below)
The Trusts work is split into 3 core areas, focussing on changing perceptions and bringing the benefits of Golf to people with disabilities, the elderly and those living in inner-city lower socioeconomic areas.